NEWS: During his keynote speech at the EHF Competitions Conference, Prof. Dr. Gerhard Hrebicek underlined the importance of a strong European handball brand
Research by Prof. Dr. Gerhard Hrebicek of the European Brand Institute shows the power of the European handball brand across the Continent. At the EHF Competitions Conference in April, Hrebicek presented his findings and outlook on handball as a brand, and explained why he foresees a positive future.
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European Handball Federation